Sensory, Inc.’s TrulyHandsfree™ Brings Voice Control to Sena’s 20S Motorcycle Bluetooth Communication Headset

Santa Clara, CA – July 23, 2014 …Sensory, Inc., the industry leader in speech and vision technologies for consumer products, today announced that its pioneering TrulyHandsfree™ voice trigger and phrase spotting technology is featured in Sena Technologies, Inc.’s much anticipated, just released 20S Motorcycle Bluetooth Communication Headset System.

TrulyHandsfree™ is the leading always-on, always-listening voice control solution for consumer electronics. When TrulyHandsfree™ was launched, for the first time, Bluetooth devices – including headsets, car kits and stereo headphones – were able to benefit from a hands-free, “no buttons required” voice-activated trigger or phrase spotting technology. Sensory’s TrulyHandsfree™ trigger technology has quickly become the most widely adopted keyword spotting technology in the speech industry.

Sena Technologies, Inc. is a Bluetooth innovator in the motorcycle and outdoor activities market. Its 20S is one of the most highly anticipated, must-have motorcycle accessory products of 2014. With robust enhancements to audio quality and reliability, the state-of-the-art 20S motorcycle and powersports Bluetooth communication system also boasts multiple features which are industry firsts in its product category, including the introduction of Bluetooth 4.0 technology with dual Bluetooth communication modules, to create one of the most advanced Bluetooth headsets in the market.

Sensory’s TrulyHandsfree™ voice commands have been built in to the 20S to allow a handsfree experience while riding. The rider can control the radio, make a call handsfree with their Bluetooth mobile phones, or input a new GPS destination with simple spoken commands; all while listening to music and having intercom conversations with other riders. The Bluetooth functionality is also universal, allowing it to interface with every other Bluetooth headset on the market, as well as offering full backwards compatibility with other Sena products.

“Sena’s deep commitment to creating innovative products for riders that meet their needs and improve their experiences is impressive, and the sophisticated 20S reflects that commitment,” noted Sensory, Inc. CEO Todd Mozer. “We are excited for the opportunity to work with Sena to offer the TrulyHandsfree™ experience in this state-of-the-art Bluetooth headset.”

“We are thrilled to partner with Sensory and feature their cutting edge voice trigger technology in the 20S. Thanks to Sensory’s market-proven solution, riders will be able to enjoy all of their connectivity needs with the 20S while maintaining hands free control,” stated Tae Kim, President and CEO of Sena Technologies, Inc.

About Sensory, Inc.
Sensory, Inc. is the leader in UX technologies for consumer products, offering a complete line of IC and software-only solutions for speech recognition, speech synthesis, speaker verification, vision and more. Sensory’s products are widely deployed in consumer electronics applications including mobile, automotive, wearables, toys, and various home electronics. With its TrulyHandsfree™ voice control, Sensory has set the standard for mobile handset platforms’ ultra-low power “always listening” touchless control. To date, Sensory’s technologies have shipped in over half a billion units of leading consumer products.TrulyHandsfree and TrulySecure are trademarks of Sensory, Inc.

For more information, contact:

About Sena
Sena Technologies, Inc. is a leading provider of Bluetooth communication devices, including Bluetooth motorcycle intercom. Since its first and flagship product, the SMH10 Bluetooth intercom/headset for Motorcycle helmets, Sena has been a leading provider of Bluetooth communication systems for power sports and other outdoor activities. Sena offers its products worldwide through its global network of distributors, retailers and OEM partners. For more information on Sena Technologies Inc. and its products, please visit Follow them on Facebook at or on Twitter @senabluetooth.For media information, contact: